Facebook Ads Management
Facebook & Instagram Ads management for ecommerce brands across Australia.
For established online brands that want sustainable, repeatable sales backed by data, with a clear strategy.
Who it’s for
Your Facebook Ads taken off your hands so you don’t have to worry if they’re working or not.
I mainly work with ecommerce brands, but I also work with service businesses.
This is for you if
- You’ve got a proven product with existing customers
- You know Ads matter but don’t want to learn another system
- Feeling overwhelmed by decisions, data, and conflicting advice
- You want someone who understands your brand and represents it properly
HOW IT'S DONE
Everything handled, so you can focus on your business
Campaigns built and managed to match your business goals.
Ongoing optimisation based on performance, not hunches.
Clear direction on what we test, scale or pause.
No noise, no panic and no reactive decisions.
Stop flying blind; everything is handled with intent, full transparency and honest feedback. Instead of reacting week to week, you get a clear strategy guiding every decision.
Packages
We work with brands that prioritise sustainable growth using Facebook Ads that are underpinned by strategy and built to last.
Get ongoing Meta Ads management tailored to your business, goals, and stage of growth. There are three packages to choose from, each one is tailored to the level of support that fits your business.
Small Pour Management
Perfect for the business that wants to increase sales, leads and brand awareness.
What’s included
- Full ad campaign setup & strategy
- Meta Pixel connection
- Event tracking testing setup
- Consistent ad monitoring & optimisation
- Fortnightly analytics updates
- Monthly ad performance video report
- Monthly strategy meeting
- One-off setup fee: $500
Investment
$1,300 per month + GST
3 month commitment · Minimum $1,000 ad spend per month
House Pour Management
For brands wanting to increase sales, expand their customer base, and drive business growth.
What’s included
- Full ad campaign setup & strategy
- Meta Pixel connection
- Event tracking testing setup
- Consistent ad monitoring & optimisation
- Weekly analytics updates
- Monthly ad performance video report
- Monthly strategy meeting
- Includes dynamic catalogue ads
- Commerce Manager setup and monitoring
- Klaviyo setup and connection
- One-off setup fee: $500
Investment
$1,700 per month + GST
6 month commitment · Minimum $3,000 ad spend per month
Full Pour Management
For the ecommerce business that wants to get serious about growing and scaling their business through paid advertising.
What’s included
- Full ad campaign setup & strategy
- Meta Pixel connection
- Event tracking testing setup
- Consistent ad monitoring & optimisation
- Weekly analytics updates
- Monthly ad performance video report
- Monthly strategy meeting
- Includes dynamic catalogue ads
- Commerce Manager setup and monitoring
- Klaviyo setup and connection
- 3 x reels per month
- One-off setup fee: $500
Investment
$2,200 per month + GST
6 month commitment · Minimum $5,000 ad spend per month
Ad spend is separate and paid directly to Meta.
Having supported brands spending $1,000 a month or $10,000 a month, Meta Ads isn’t about jumping in with a big budget; it’s about knowing when to start, where to spend, and when it makes sense to scale and grow. What works for one brand can be a waste of money for another.
Every business is different, which requires a different approach and strategy based on your goals, audience, and product.
How it works
From first chat to a strategy you can trust
A free chat about your brand, your numbers and which package fits.
Your full campaign setup and strategy, Meta Pixel connection and event tracking.
Your ads go live, with consistent monitoring and optimisation.
Weekly or fortnightly analytics updates, plus a monthly video report.
We review results together and plan what to test, scale or pause.
Case study
Meta Ads management case study: a baby food delivery service
A great fit if
Who is Slow Pour best suited for?
The established ecommerce brands:
I mainly work with ecommerce brands, but I also work with service businesses.
We create long-term momentum & growth through strategy and values-aligned Meta Ads.
- Moving away from quick fixes, panic campaigns and discount-driven cycles.
- Help you understand your numbers and your audience.
- Want to grow without compromising your values and willing to invest in strategy.
- Open to honest feedback.
- Keen to improve other areas of your business, like email, website and copy.
Probably not the right fit if
Honestly, it’s not for everyone
- You’re after a quick fix or a panic campaign
- You’re not making any sales organically yet
- You’re looking for discount-driven sales or growth at any cost
- You expect ads to work without fixing what’s underneath, like your website, email or offer
- You’re not willing to be honest about your numbers or challenges
- You don’t have time for a monthly strategy meeting and open communication
- Your ad budget is under $1,000 a month (start with the Account Setup)
- You’d rather run your own ads with expert support. That’s Meta Ads Mentorship
Kind words
What brands say about working with me
“Her Meta ads expertise has really lifted our marketing performance. Knowledgeable, clear communication, and genuinely invested in our success.”
“Her Meta ad set ups have made a real difference to our sales with ROAS now at 7 and 14 for some of our ads. I have a much clearer idea of how Meta works after my sessions with Kate.”
Compare options
Not sure management is the right fit?
You’re here
Meta Ads Management
Ongoing, done-for-you management for established brands ready to grow.
Also available
Meta Ads Account Setup
Your account built properly, then handed over with training so you can run your own ads.
Learn about Meta Ads Account Setup →Also available
Meta Ads Mentorship
Run your own ads with an expert in your corner for ongoing support, feedback and strategy.
Learn about Meta Ads Mentorship →Questions
Have some questions?
How do I know if ads are right for my business?
These are my top 4 questions I would ask to know if you’re ready: Are you making sales organically? Do you have a clear understanding of who your ideal customer is? Are you posting regularly on organic socials? Do you have a high-performing website? eg: is your conversion rate over 3%? Still not sure? Book a complimentary 30 min call with me and we can go through it together. Book a call here.
I think I’m ready, what do I do next?
Great! This is the news we want to hear! The next step is to book a complimentary call with me here. We will discuss the best package option for your business.
I want to start, but I don’t have a big enough budget?
You don’t need a huge budget to get started. You can start on $30 - $40 per day and still see great results. The hardest part is just getting started and it’s where I help you.
Do I need a big audience before I can start?
You don’t need a large audience before you can start with Facebook and Instagram Ads. The purpose of Ads is to grow your audience and brand. What I will say is that you do need to be active on social media and posting organically at the same time. You can’t solely rely on Meta Ads.
How much does Meta Ads management cost?
Packages are $1,300, $1,700 or $2,200 per month + GST, plus a one-off $500 setup fee. Your ad spend is separate and paid directly to Meta.
Is there a minimum commitment?
Small Pour Management is a 3 month commitment. House Pour and Full Pour Management are 6 months.
What’s the minimum ad spend?
$1,000 per month for Small Pour, $3,000 for House Pour and $5,000 for Full Pour.
You run the business. I’ll run the ads.
Done-for-you management for brands that want growth without living in Ads Manager.
Let’s do this