Meta ads specialist · Perth & Portugal

Meta & Facebook Ads management and training for conscious ecommerce brands across Australia.

Slow, intentional, sustainable growth built on strategy and long-term thinking.

Kate Burgess from Slow Pour Marketing, Meta ads specialist, standing in a garden

Facebook Ads that are crafted with purpose behind every decision.

Slow Pour is the antidote to the “move fast, spend big, over consumption” paid advertising. When ads are built with strategy and structure, performance compounds.

Slow =Considered
Slow =Precise
Slow =Strategy
Slow =Simplicity

Meta Ads work best when they’re built properly, not rushed out of panic. Every decision is intentional, from your ad spend and strategy to how your brand is portrayed.

Why Slow Pour exists

Services

Ways we can work together

Cup of coffee with latte art on a yellow tiled table in the sun

Meta Ads Mentorship

Designed for founders who want to run their own ads but with an expert in your corner providing ongoing support, clear feedback, and strategic direction.

Show me how
Kate Burgess, Meta ads specialist at Slow Pour Marketing, sitting at a café table

Meet Kate

Hi, I’m Kate.

I’m a Meta ads specialist splitting my time between Perth and Portugal, working with conscious Australian ecommerce brands.

Slow Pour exists to help small brands compete without burning out, overspending, or losing sight of what makes them special.

More about me →

We love working with conscious ecommerce brands and online businesses

Built for small teams and solo owners who need someone on their side to grow their business.

  • Food & beverage
  • Pets
  • Beauty and lifestyle
  • Sustainable fashion

Long-term growth, built by

  • Ditching quick fixes, panic campaigns and discount-driven cycles.
  • Understanding your numbers, audience and strategy inside out.
  • Growing without compromising your values.
Patterned Portuguese tiles and windows on a building facade

Case study

Meta ads case study: 6.46 ROAS for an ecommerce dog toy brand

Pet industry · May to October 2026

6.46ROAS: $6.46 back for every $1 spent
$292,279Amount made
2,168Purchases
$20.87Cost per purchase, from $45,253 spent

The screenshot is straight from Ads Manager, May to October 2026.

Kind Words ✳︎ Kind Words ✳︎ Kind Words ✳︎ Kind Words ✳︎ Kind Words ✳︎ Kind Words ✳︎ Kind Words ✳︎

  5.0 from 10 Google reviews

★★★★★
“Her Meta ad set ups have made a real difference to our sales with ROAS now at 7 and 14 for some of our ads. I have a much clearer idea of how Meta works after my sessions with Kate.”
CEACEA Swimwear · Google review
★★★★★
“Working with Kate has been an absolute game-changer for my business. She is constantly teaching me and helping me understand my business on a whole new level.”
Hound & Co · Google review
★★★★★
“Kate has been a lifesaver with our Facebook ads! We were flying blindly, and with her help we have more than doubled our ROAS.”
Taz & Tez · Google review
★★★★★
“Her Meta ads expertise has really lifted our marketing performance. Knowledgeable, clear communication, and genuinely invested in our success.”
Scrub Tops Australia · Google review

Questions

Questions I get asked a lot

Who does Slow Pour Marketing work with?

Conscious and curated ecommerce brands and online businesses, mostly small teams and solo owners. That’s brands in food and beverage, pets, beauty and lifestyle, and sustainable fashion who want to grow without burning out, overspending or compromising their values. More about who I work with.

Where is Slow Pour Marketing based?

I split my time between Perth, Western Australia, and Portugal, and I work with Australian ecommerce brands wherever I am. Get to know me.

Can I run my own Meta ads, or do I have to hand them over?

Either works. Meta Ads Account Setup gets your account built properly and teaches you to run it in-house. Mentorship keeps an expert in your corner while you run your own ads. Management is for established brands that want ongoing monthly support done for them.

How do I know which option is right for me?

Book a discovery call. We’ll talk through your brand, your numbers and whether Meta ads are the right next step (sometimes they’re not), and I’ll tell you honestly which option fits.