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Recent marketing campaign results for an e-commerce pet food brand
Client: Pet Industry
Length of campaigns: July - December 2025
Amount Spent: $37,953
Purchases: 1,979
Amount made: $221,596
Cost per purchase: $21.12
ROAS: 5.84 (for every dollar made, $5.84 in return)
Meet Kate
Hi, I’m Kate, the face behind Slow Pour Marketing and your strategic Meta Ads partner.
I’m from Perth, WA but I now split my time between Australia & Portugal
Portugal is the third country I’ve moved to; I first moved to Canada in 2013 and then to Scotland in 2022.
I am what some people might call a ‘digital nomad’’ but I really hate the term and prefer to be called a remote worker.
I discovered the digital nomad world when I was escaping the Scottish winter in 2023, and that’s how I ended up landing in Portugal, and finding my home away from home.
I’m a surfing tragic.
Cooking is my love language and therapy - I find buying gifts so stressful but I’ll cook you three meals no problems.
Live music is everything to me; you’ll see me watching anything from electronic, to an indie band, to Taylor Swift.
Coffee, Wine and Negronis - should be consumed in that order.
After working in the corporate world for over 15 years, and in marketing for 7 of those years, I couldn’t work for a company that only cared about its bottom line.
I wanted to work with businesses that cared about people and the planet, and the best way to do that was to work directly with founders.
I couldn’t think of anything worse than the traditional 9-5, so naturally, I started Slow Pour. I created something that gave me a lifestyle that isn’t tied to a desk and the freedom to work from anywhere in the world (where the time zones allow it!).
I believe more small businesses need to be seen and heard, and not drowned out by faceless corporations.

