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Recent marketing campaign results for an e-commerce pet food brand 

Client: Pet Industry

Length of campaigns: July - December 2025

Amount Spent: $37,953

Purchases: 1,979

Amount made: $221,596

Cost per purchase: $21.12

ROAS: 5.84 (for every dollar made, $5.84 in return)

A woman standing in a garden with colorful flowers and green trees in the background, smiling at the camera.

Meet Kate

Hi, I’m Kate, the face behind Slow Pour Marketing and your strategic Meta Ads partner.

  • I’m from Perth, WA but I now split my time between Australia & Portugal 

  • Portugal is the third country I’ve moved to; I first moved to Canada in 2013 and then to Scotland in 2022.

  • I am what some people might call a ‘digital nomad’’ but I really hate the term and prefer to be called a remote worker.

  • I discovered the digital nomad world when I was escaping the Scottish winter in 2023, and that’s how I ended up landing in Portugal, and finding my home away from home.

  • I’m a surfing tragic.

  • Cooking is my love language and therapy - I find buying gifts so stressful but I’ll cook you three meals no problems. 

  • Live music is everything to me; you’ll see me watching anything from electronic, to an indie band, to Taylor Swift.

  • Coffee, Wine and Negronis - should be consumed in that order.

After working in the corporate world for over 15 years, and in marketing for 7 of those years, I couldn’t work for a company that only cared about its bottom line. 

I wanted to work with businesses that cared about people and the planet, and the best way to do that was to work directly with founders.

I couldn’t think of anything worse than the traditional 9-5, so naturally, I started Slow Pour. I created something that gave me a lifestyle that isn’t tied to a desk and the freedom to work from anywhere in the world (where the time zones allow it!).

I believe more small businesses need to be seen and heard, and not drowned out by faceless corporations.